MASTER OF BUSINESS ADMINISTRATION (Code 346)

Course Duration: 2 Years



Eligibility: Any Degree or an equivalent examination


Introduction

The Master of Business Administration degree programmes of the Directorate of Distance Education of the Annamalai University is to equip practicing Executives and Managers, working in Private /Public Sector Undertakings / Banks / Educational Institutions, etc with skills in Business Management and to enable them to enrich their decision making andplanning capabilities.

First Year

  • Principles Of Management
  • Accounting For Managers
  • Managerial Economics
  • Legal Environment Of Business
  • Research Methodology And Statistics
  • International Business
  • Managerial Communication
  • Organizational Behavior

Second Year

  • Human Resource Management
  • Marketing Management
  • Financial Management
  • Operations Management
  • Project Management And Entrepreneurship
  • Strategic Management
  • Project & Viva-Voce
  • OR

    Human Resource Management

    • Labour Welfare And Industrial Relations
    • Training And Development
    OR

    Marketing Management

    • Sales And Distribution Management
    • Marketing Research And Consumer Behaviour
    OR

    Financial Management

    • Investment, Security And Portfolio Management
    • Management Of Financial Services
    OR

    Production Management

    • Production Planning, Control And Maintenance
    • Quality Management
    OR

    Systems

    • Personal Productivity Tools
    • Information Technology